CAPTURE EXISTING DEMAND
Google Ads management in Bulgaria.
Practical Google Ads management for Bulgarian and international businesses, focused on leads, sales and bookings.
Discuss your advertisingShow up for the searches that matter.
Start with the customer’s intent. Campaign structure, keywords, negative keywords and search term reviews help focus spend on relevant demand.
- Search campaigns and keyword research
- Ad copy and landing page alignment
- Budget and bidding strategy
Choose formats with a purpose.
More campaign types are not automatically better. Use the formats that suit your product, measurement and available budget.
- Shopping for suitable ecommerce businesses
- Performance Max when inputs and measurement support it
- YouTube and Demand Gen where discovery has a role
Give optimisation the right signals.
A recorded click is not necessarily a valuable lead. Check conversion actions, values and duplicate events before relying on automated bidding.
- Google Ads conversion tracking
- GA4 and Google Tag Manager
- Lead quality and sales feedback
An existing account is a useful starting point.
Your campaign history can reveal valuable demand and wasted spend. Review it before changing the structure, and preserve what is already working.
- Independent account audits
- Campaign restructuring
- Ongoing management and reporting
Good to know.
Do you guarantee results?+
No. Performance depends on demand, competition, your offer, the website and budget. The work starts with realistic objectives and a measurement plan.
Do I keep control of my account?+
The approach is to work in your business’s advertising account with agreed access. Ownership and access are confirmed before setup.
LET’S FIND YOUR NEXT OPPORTUNITY
Where do you want
to grow next?
Tell me about your business, your customers and your plans.